In History Magazine, North and South Clash Again

American Heritage, the history magazine recently revived under new ownership, is gamely plowing ahead under the old-media dynamic — trying to combine editorial content with print advertising. Its current issue shows how stirring that mix can be.

Currently on newsstands is the magazine’s special Lincoln issue, focused on the 16th president. The Illinois Bureau of Tourism bought the back-page ad, depicting Lincoln with the caption, “Walk the same halls and streets that led him to the White House.”

On the flip side of that page, however, is an ad for a commemorative Civil War ring emblazoned with the Confederate Flag.

“It’s a little uncomfortable,”…